 Marcus Breitschwerdt, President and CEO of Mercedes-Benz Canada, was joined today by company executives to officially break ground and begin construction of a new flagship Mercedes-Benz dealership on Terminal Avenue in Vancouver.. Click image to enlarge |
Vancouver, British Columbia – Mercedes-Benz has begun construction on a new dealership on Vancouver’s Terminal Avenue. The new flagship facility will further the company’s prominent identity in downtown Vancouver and will play a leading role in the overall development of Mercedes-Benz’s existing corporately-owned Greater Vancouver Area retail operations, which employs more than 400 people.
The new facility will ultimately replace Mercedes-Benz Vancouver on West Broadway, which opened in 1976 but has since outgrown its landmark location. Terminal Avenue is a main artery and a burgeoning area located in close proximity to the downtown core. The overall site plan also adds a considerable amount of parking compared to the West Broadway facility.
The new design will be consistent with the design of other dealerships in Mercedes-Benz Canada’s nationwide retail network, following the proprietary “Autohaus” concept that uses glass to maintain transparency and create an open concept feeling. The building plan includes 19 service work bays and a Pre-Owned indoor showroom that will accommodate up to 26 vehicles. The building will also include electric vehicle charging stations, a sun-reflective rooftop parking area and a “green screen” planting wall surrounding the parkade. The rooftop planting will be fed from a cistern that harvest rain water, and a special solar cavity wall will capture the sun’s heat to help regulate the building’s temperature.
 Artist’s rendering of the new flagship Mercedes-Benz dealership on Terminal Avenue in Vancouver.. Click image to enlarge |
“Mercedes-Benz Canada and our dealers have invested more than a quarter of a billion dollars in the last few years alone to ensure that every dealership in our network provides a purchase, service and parts experience that is truly commensurate with our brand,” said Marcus Breitschwerdt, president and CEO of Mercedes-Benz Canada. “Over 125 years ago, our company’s founding fathers invented the automobile, and through a strong commitment to innovation, we have remained a benchmark in the automotive industry. Our investment in the Terminal Avenue dealership opens a new chapter and marks the reinvention of West Broadway, underscoring our passionate commitment to the Vancouver market and providing an outstanding new platform to deliver on our historic promise of always offering the absolute best automotive experience in the premium segment.”
