New model will be bespoke version of S-Class

Maybach, the brand resurrected by Daimler for a short tenure to capture the business of the ultra rich is set to return in a new form at the Los Angeles Auto Show.

According to Automotive News, the next iteration of Maybach will be in the form of a Mercedes-Maybach sub-brand, much like the German automaker is now doing with Mercedes-AMG.

The car to be featured in Los Angeles won’t wear a completely unique face like previous Maybachs. Instead, it will sit between the new S-Class and the top-level Pullman limousine, relying on the S-Class for the majority of its design while offering a completely reworked rear passenger area and C-pillar section.

Mercedes hopes the new Maybach sub-brand will capture the attention of those already considering a Bentley Mulsanne or Rolls-Royce Ghost Series II. The new car aspires to do just that thanks to its use of the same twin-turbo V12 engine found in the S600 producing 523 hp and 612 lb-ft of torque.

We will have more on the rebirth of Maybach from the Los Angeles Auto Show opening on November 18.