The corporate design thing will swing the other way soon enough. I bet it will start when somebody's design language suddenly falls out of favour and the whole line stops selling. I bet it will be one of the Germans or Chevy. Or, some gutsy designer may actually get an innovative model to market that is disruptive and then the industry will respond. Everything in the brand world cycles. We're in the reign of the marque now, the reign of the model will return.
Geezz, using a corporate design motive is catching on with everybody. I see no issues with high output turbo 4's, it not like people will be towing 30' trailers with these things.
Quote from: Northernridge on August 12, 2015, 04:56:11 pmThe corporate design thing will swing the other way soon enough. I bet it will start when somebody's design language suddenly falls out of favour and the whole line stops selling. I bet it will be one of the Germans or Chevy. Or, some gutsy designer may actually get an innovative model to market that is disruptive and then the industry will respond. Everything in the brand world cycles. We're in the reign of the marque now, the reign of the model will return.Perhaps..... but BMW, Audi, and Porsche have kept on the same azimuth with their designs. Benz has gone a few degrees offline lately, it might catch on.