hey evil twin, before this refresh, it won a wards top ten interior in the year it could ('11... seems to only be possible in the year of launch), the designers won some award at the interiors expo, it's twin, the 300 has won two top ten awards in the last 5 years... it does seem to get some love... but it is designed to be easy to use which can sometimes seem "low rent"... at least that's how i find the chrysler interiors from the last 5 years or so, when compared to the luxury brands...