Same old GM
When your product doesn't meet a certain standard, market your way out of it. Not unlike those preposterous "mild" hybrids GM came to market with when they really had nothing in the hybrid department and still don't.
At least this Eco unit will give the dealer sales staff some additional "numbers" to trick customers with.
Exactly!
When reading an article like this with no real data to really back up the claimed numbers, I can't help but remember the other GM vehicles test. GMC terrain is a good example. Here's an exerpt from this very site, using the same GM buzz word "Eco"
"
...
With the four-cylinder engine and all-wheel drive, the Terrain’s Natural Resources Canada fuel consumption ratings are 10.1/
6.9 L/100 km (city/highway);
using Eco mode almost exclusively, a week of cool-but-not-cold weather and driving that included less congested city driving than usual, got me an average fuel consumption figure of just over
11.0 L/100 km.
...
"
Who were they kidding? How is it NOT just pure marketing targeted at gullible people?
Sure, on a short carefully pre-planned stint, the computer reading was 5.6 l/100km. In pretty much ideal conditions - 80 km/h speed limit with only a few slow downs. It might even be better than the NRC testing conditions. Give it a more realistic test, and then I'll muster up some respect for the Cruze. For now, all I see is marketing.
Again, nothing against the vehicle itself, but the (mis)presentation is appauling. To make the article all about rising gas prices and how this new car can help you achieve that without giving any factual data masking it behind the rules set by the manufacturer, I don't buy it. But that's only me, as I'm sure many will go by whatever number GM feeds them.