Honda used to be a company run by engineers. The had ideas like CVCC engines, F1 derived technology, VTEC, double wishbone suspensions, hi tech inline 4's, snick-snick manual transmissions, etc...
They've lost that, they have nothing leading edge. No turbos, no direct injection, no trick suspensions, no new transmissions, 40k+ bloated Accords called Crosstours with no options. It's even more evident they have no idea what to do with Acura. They aren't pioneering any technology or design. Honda is just "there".