Topic: Car and Driver: 1994 Supra Review

[Bubba]

Even Without Turbos, the Fourth-Gen Toyota Supra Was Worthy of All the Hype
https://www.caranddriver.com/reviews/1994-toyota-supra-mk4-2jz-sports-car

[OliverD]

The Turbo got all the love but the base Supra was a more than competent performer at the time.

[Sir Osis of Liver]

$65k in today's US dollars. Not exactly a value proposition.

[tortoise]

That's probably why the segment was killed off.

A great review that captured what Toyota does so well.

[Sir Osis of Liver]

That's probably why the segment was killed off.

A great review that captured what Toyota does so well.

I think so. The Supra used to compete with the pony cars, but it, the 300ZX and RX-7 went way upmarket. Not too many of their loyalists could afford to follow, at least not in the new car market. 

[OliverD]

That upmarket move was largely due to the value of the yen. All of those cars increased in price rapidly through their model runs (though the Supra eventually got a huge price cut).

[tortoise]

Yeah, in the early 90's it sky rocketed.

[CanuckS2K]

That's probably why the segment was killed off.

A great review that captured what Toyota does so well.

I think so. The Supra used to compete with the pony cars, but it, the 300ZX and RX-7 went way upmarket. Not too many of their loyalists could afford to follow, at least not in the new car market.

Yep, exactly.  I remember when Toyota killed the Supra, and as awesome as it was, I wasn't too surprised.  They were quite pricey back then.......around $60k cdn IIRC.