Well if that's what he is referring to, the comments I hear is the 2014 Mazda 3 (kodo design) is much better than the big grin on the previous generation. I prefer the rear of the old generation, the new one comprises the rear window, lack of visibility....
Might be an idea for Autos.ca, when a new generation comes out, a poll of whether the design is better or worse. Also, maybe polls for best looking subcompact/compact/midsize/fullsize cars/cuvs/ and trucks (for foboader)