When it comes to the price, the 2018 Corolla iM comes in just one trim, with the only option being the transmission and colour. The CVT-iM is $23,585 but Toyota is currently offering $1,500 for cash and lease customers with $1,000 and low-interest loans for finance customers.Those deals make it still pricier than the 2019 Corolla Hatchback, which starts from $21,980 with a CVT. That's because the new Hatchback is offered in multiple trims. Loaded, a 2019 XSE CVT starts at $27,980, but that includes features like dual climate control, navigation, and leatherette trim. The closest 2019 trim is probably the SE model which comes in at $23,580.While the one-trim-only Corolla iM might be cheaper compared with a similarly equipped mid-level Corolla Hatchback, the new model offers up more power, more fuel efficiency, and a much better driving experience. It also gives buyers more choices for how much or how little extra content they want in their hatchback. With all that, the new infotainment alone is likely enough to tip the scales for most buyers. But if cargo space triumphs over all, the iM is probably your best bet.