In my wealthy burb there's no shortage of Audis on summer tires year round. Audis seem to be the worst offenders, but high end car drivers do seem resistant to using winter tires around here. DKaz is right, Edmonton is developing a lot more use of winter tires, but high end car owners seem more resistant. No clue as to why. I wonder if the outrageous dealer priced winter tire packages are part of it? When I bought the Mercedes, the dealer acted like if I mounted anything other than an OE wheel with a tire supplied by them, the car would burst into flames in meters. They wanted about $5K for a winter tire and wheel package.